There’s no point denying the fashion crimes committed when wearing printed shirts are extensive!
We get it – those fun but garish Hawaiian shirts and beer holder combinations didn’t help. We also believe the printed shirt has been unfairly tarnished and we’re here to show you 5 moderns way to wear a printed shirt, that will turn heads for all the right reasons.
1. Rolled up sleeves and jeans  
Model wears Wild Rose Mtende shirt
This is a classic combination of a printed shirt and jeans. Wear the shirt untucked with rolled up sleeves for a casual look. For a more urban vibe, distressed denim jeans are fantastic. Finish by slipping on a pair of loafers or trainers.
2. Leather jacket
Model wears Wild Rose Mwana Funzi
Wearing a printed shirt with a dark leather jacket is an easy and effortless way to make the transition from day to night.  The dark leather jacket keeps the printed shirt centre stage, while a slim fit jacket has the added bonus of creating a streamlined silhouette.
3. Shorts
Model wears Wild Rose Yasmini shirt
Shorts are a great option for the weekend whether you are spending it in town, country or by the river. Dark colour shorts let the shirt be the focus point in addition to being practical. Wear with loafers, beach sandals or flip flops.
4. Black trousers
Model wears Wild Rose Kibobkasi shirt
Printed shirts and black trousers or dark denim are a winning combination. The key here is slim fit trousers/jeans with long sleeves to create a clean, contemporary look. This is all about understated prints. For a classic rock and roll evening style, add a leather jacket when the sun goes down. 
5. Chinos
Models wear Wild Rose Waridi shirt.
A pair of humble chinos or light colour trousers with a printed shirt, give a tailored feel while keeping things looking crisp and cool. This pairing is an updated twist on a smart casual look. Keep the shirt untucked for a more laid back vibe or tucked in for a more formal look.
For more ways to wear printed shirts from the beach to a more formal event, you can download our style guide here.
Gordon Hewitt